A Positive Growth
Mindset for Distributors
Five success factors and
five risks to prepare for
What’s Inside…
Executive Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
Growth is Possible . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
Highlighting Proven Growth Factors . . . . . . . . . . . . . . . . . . 6
Preventing Growth from Stalling . . . . . . . . . . . . . . . . . . . . . 8
Technology in the Driving Seat . . . . . . . . . . . . . . . . . . . . . . 10
Survey Methodology and Demographics . . . . . . . . . . . . . . 11
2 | A Positive Growth Mindset for Distributors
1 Source: Epicor Research, November 2015 . See p .11 for full survey details .
This eBook and research identify five key factors
that growing distributors believe contributed to
their business growth last year, and five risks that
distributors believe may prevent or weaken growth in
the following year .
Even if you do your best to try to plan for future
growth, there will be surprises along the way . This
eBook highlights the importance of being able to
plan accurately for growth, and suggests areas of
your business that you can critique to assess your
ability to effectively plan for growth .
The eBook concludes that, whether addressing risk
factors or embracing growth factors, it’s their IT
systems that will make or break distributors’ growth
ambitions . With the right IT in place, they’ll be
Executive Summary
A recent survey of almost 300 distributors conducted by MORAR on behalf of Epicor1
reveals that 63% of distributors expect to grow their business in the next 12 months.
“ We have grown
30-40 percent in sales
without adding a
proportionate number
of human resources.
Using Epicor Prophet
21, we can do more
with less.”
Jonathan Soon, Royal Corporation
able to make better and faster decisions, helping
them provide better and faster service to customers
even as they grow, increasing their agility and their
profitability .
3 | A Positive Growth Mindset for Distributors
But the road to growth isn’t always a smooth one .
Our survey also highlights a range of risks that
distributors believe threaten their growth ambitions,
and in this eBook you’ll discover how you can
overcome those risks to ensure your growth isn’t
derailed before it can begin .
Our survey reveals that while distributors foresee
challenges in the coming year, with shifting priorities
around growth in 2016, 63% of distributors still do
expect their business to grow—with that number
increasing to 70% in the Americas . And although
the distribution industry as a whole is cautious
about growth3, over half (57%) of our respondents
achieved growth in the past 12 months .
Whatever your growth plans—from the ambitious
to simply maintaining a healthy business—effective
planning will surely increase your chances of success .
This eBook outlines five factors that distributors in our
survey who grew last year identified as contributing
to their success .
Growth is Possible
What’s your business priority this year? In a recent forecast published by the Institute for
Supply Management2, 60 percent of distributors expected growth of 3.2% in 2016, with an
additional 30% expecting revenues to remain at the same levels as 2015.
2 Source: Top Trends for 2016, December 2015, Modern Distribution Management
3 Source: Top Trends for 2016, December 2015, Modern Distribution Management
4 | A Positive Growth Mindset for Distributors
Technology as a key
enabler of growth
77% of our respondents agree that an
effective and integrated IT infrastructure
is essential for business performance, a
sentiment echoed by Gartner research:
“The 2015 Gartner CEO and senior
business executive survey found that
growth remains a top priority, and
technology-related change is viewed as
the primary tool to achieve that growth
in 2015 and 2016 .”4
Aberdeen agrees with this assessment
too, stating that “wholesalers and
distributors rely on ERP in order to meet
demand and ensure orders are fulfilled
on time while providing full visibility for
decision-makers .”5
At the end of this eBook, we’ll consider
the role of technology in helping achieve
growth .
77% of our respondents agree
that an effective and integrated
IT infrastructure is essential for
business performance
4 Source: Gartner CEO and Senior Business Executive Survey
Shows Technology Related Change is a Higher Priority Than
Ever Before, 2015, Gartner, Inc .
5 Source: Cloud ERP in Wholesale and Distribution: Driving
Success across a Wide Network, 2016, Aberdeen Group, Inc .
5 | A Positive Growth Mindset for Distributors
6 Source: What has Changed in Wholesale Distribution: 2015 and Beyond, February 2015, Aberdeen Group, Inc .
These findings reflect previous research from
Aberdeen6 which suggested that these factors would
be essential for growth last year . And while it’s no
surprise that hard work and determination made the
list, the remaining four factors give you a starting
point when determining whether your organization
is set for success—or whether there’s room for
improvement .
Highlighting Proven Growth Factors
Our survey uncovered five factors that distributors who reported growth in the past 12 months said were essential to their success:
Good planning
Whether you’re planning sales strategy or trying to
manage rework more effectively, having ready access
to accurate and timely information is key .
Without the right data and analytics:
XX Financial reporting and decision-making is slower
and harder
XX It’s impossible to know who your best customers
are and where your profit is coming from
XX You can’t be sure that your operations are
running as efficiently as possible
Staff with the right skills
As a new generation enters the world of work,
meeting their expectations while holding on to skilled
staff is essential .
But it’s not easy . All too often:
XX You spend too much time and money on
recruitment, and employees struggle with your
complex systems, which lack desirable features
such as mobile access
XX Key people leave before you can replace them,
draining the knowledge and expertise within your
organization
Good planning
Good planning
XX Good planning (54%)
XX Hard work and determination (48%)
XX Staff with the right skills (36%)
XX Had the right IT in place (34%)
XX Agility and response to market demand (34%)
6 | A Positive Growth Mindset for Distributors
The right technology
IT is driving business growth everywhere, and it’s
no exception in distribution . Without the right
technology:
XX Delivering eCommerce and other new innovative
services will be difficult or impossible
XX You’ll struggle to gain quality financial analytics,
hampering your decision-making ability
XX Growing staff numbers, transaction levels, and
market reach will put pressure on your systems,
affecting quality and customer service
Agility and response to market demand
As global competition increases, responding
to customers and quickly adapting to market
changes are essential to staying ahead .
If your IT systems aren’t up to the job:
XX Opportunities will be snapped up by
competitors before you have a chance to react
XX Adding new services such as kitting or
assembly will be difficult or impossible,
damaging customer service and your
growth potential
Good planning
Good planning
7 | A Positive Growth Mindset for Distributors
Preventing Growth from Stalling
Despite their successes, distributors are maintaining a conservative outlook on growth in 2016.
But what’s holding them back? Our respondents identified five adverse effects of business growth:
Business growth may put excessive pressure
on operations, damaging quality and customer
satisfaction
If your operations aren’t geared up for growth, you
could run into difficulties:
XX New services such as managed inventory or light
production will put existing operations under
pressure
XX Slower service will reduce customer satisfaction—
prompting defection to competitors
Senior executives in the business may not be
fully prepared for the challenges of managing a
larger, more diverse business
If senior management can’t couple an overall view of
the business with the ability to make good decisions
quickly, they may struggle:
XX Lack of real-time and relevant information will
force executives to rely on gut-feel for decisions
XX Disparate systems with no mobile access will
make management less responsive, threatening
profitability
XX Business growth may put excessive pressure
on operations, damaging quality and customer
satisfaction: (45%)
XX Senior executives in the business may not be
fully prepared for the challenges of managing a
larger, more diverse business: (43%)
XX Workloads may increase to a level that places
too much pressure on staff, prompting key
people to leave: (43%)
XX We might take on large/complex projects that
we lack the skillset and technology to deliver
effectively, and damage our brand reputation:
(41%)
XX Unplanned business growth may lead to
unexpected consequences which would have a
negative impact on the business: (39%)
Good planning
Good planning
8 | A Positive Growth Mindset for Distributors
Workloads may increase to a level that places
too much pressure on staff, prompting key
people to leave
If you can’t give your employees the tools they need
to manage growing workloads, it’ll soon show:
XX Inefficient and complex systems will increase
stress—while compromising customer service
XX Prospective new employees will be less inclined
to work for you, leaving a skills gap in your
organization
We might take on large/complex projects that
we lack the skillset and technology to deliver
effectively, and damage our brand reputation
If you don’t have the systems in place to deliver
what your customers want, completing increasingly
large and complex projects may take a toll on your
business:
XX Lack of services such as eCommerce or CRM will
lead to disengaged customers
XX An inability to plan, manage, and analyze
greater or more complex workloads could reduce
operational efficiency
Unplanned business growth may lead to
unexpected consequences which would have a
negative impact on the business
Distributors who don’t plan for growth will struggle
to keep both sales and profits from dipping:
XX Without real-time analytics into your operations
and your customers, you’ll find yourself unable to
offer the right products and services efficiently
XX You won’t know whether your IT or operations
can handle customer demand, potentially putting
your ability to deliver under threat
Good planning
Good planning
Good planning
9 | A Positive Growth Mindset for Distributors
Technology in the Driving Seat
Our survey results show what distributors view as the secrets to their success, and the potential obstacles to growth. The common theme
across all of these findings is that technology will make the difference between success and failure for distributors. The right IT systems
will ensure that your business can plan future growth productively, and will also make the business agile enough to handle whatever
opportunities next year throws at it. Ultimately, a distributor’s choice of IT systems will define how far, and how fast, they can grow profitably.
Time to take a critical look at your environment
Having the right ERP system in place will help you
make growth a reality . It’s worth asking key questions
of your IT environment to ascertain whether it can
support your growth plans:
XX Can you get instant access to accurate, real-time
data and analytics to grow sales and profits?
XX Do your systems support the way your employees
work, and are they attractive to a young
workforce?
XX Can you get a view of your entire organization to
spot opportunities to improve, optimize, or offer
new services?
We hope that this eBook gives you a fresh
perspective on your IT environment and helps you
identify areas where investment and modernization
might be prudent . Visit our growth resource center
to find content that will help you further understand
how you can use your IT investment to fuel growth .
“ We’ve always tried to build
our company for the future.
So while it would have been
easier to just stay with Acclaim,
we knew that Prophet 21 had
a more favorable architecture
that made it better suited for
evolution and development.
We invested in the solution as
much for what it could do at
the time, as for what it would
be able to do down the road.”
John Wiborg, President, Stellar Industrial Supply
10 | A Positive Growth Mindset for Distributors
Survey Methodology and Demographics
The 2015 research, commissioned by Epicor and conducted by MORAR Consulting, is based
on interviews conducted with more than 1,800 individuals in a variety of industries. This
eBook (and the demographics below) focus on the distributors we spoke to in our survey.
16% USA
24%
100-249 employees
28%
250-499 employees
24%
500-999 employees
24%
1000+ employees
16% Germany
12% United Kingdom
11% China (incl.Hong Kong)
Canada 7%
Australia 7%
Mexico 6%
Singapore 6%
France 10%
Sweden 5%
India 4%
Distributor split by country: Distributor split by size:
11 | A Positive Growth Mindset for Distributors
The contents of this document are for informational purposes only and are subject to change without notice. Epicor Software Corporation makes no guarantee, representations or warranties with regard to the enclosed information and specifically
disclaims, to the full extent of the law, any applicable implied warranties, such as fitness for a particular purpose, merchantability, satisfactory quality or reasonable skill and care. This document and its contents, including the viewpoints, dates
and functional content expressed herein are believed to be accurate as of its date of publication, March 2016. The usage of any Epicor products or services is subject to Epicor’s standard terms and conditions then in effect. Usage of the solution(s)
described in this document with other Epicor software or third party products may require the purchase of licenses for such other products. Epicor, the EPICOR logo, Prophet 21, and Grow Business, Not Software are trademarks or registered
trademarks of Epicor Software Corporation in the United States, certain other countries and/or the EU. Copyright © 2016 Epicor Software Corporation. All rights reserved.
About Epicor
Epicor Software Corporation drives business growth . We provide flexible,
industry-specific software that is designed around the needs of our
manufacturing, distribution, retail, and service industry customers . More than
40 years of experience with our customers’ unique business processes and
operational requirements is built into every solution—in the cloud, hosted, or
on premises . With a deep understanding of your industry, Epicor solutions spur
growth while managing complexity . The result is powerful solutions that free
your resources so you can grow your business . For more information, connect
with Epicor or visit epicor .com .
Contact us for more information on Epicor Products and Services
+1.800.999.6995 [email protected] www.epicor.com
Australia and New Zealand
Suite 2 Level 8,
100 Pacific Highway
North Sydney, NSW 2060
Australia
Phone: +61.2.9927.6200
Fax: +61.2.9927.6298
Asia
238A Thomson Road #23-06
Novena Square Tower A
Singapore 307684
Singapore
Phone: +65.6333.8121
Fax: +65.6333.8131
Europe, Middle East and Africa
No. 1 The Arena
Downshire Way
Bracknell, Berkshire RG12 1PU
United Kingdom
Phone: +44.1344.468468
Fax: +44.1344.468010
Corporate Office
804 Las Cimas Parkway
Austin, TX 78746
USA
Toll Free: +1.888.448.2636
Direct: +1.512.328.2300
Fax: +1.512.278.5590
Latin America and Caribbean
Blvd. Antonio L. Rodriguez #1882 Int. 104
Plaza Central, Col. Santa Maria
Monterrey, Nuevo Leon, CP 64650
Mexico
Phone: +52.81.1551.7100
Fax: +52.81.1551.7117
A Positive Growth Mindset for Distributors
When faced with the challenges of business growth, there are always surprises along the way. This eBook highlights the importance of being able to plan accurately for growth, and suggests areas of your business you can critique to assess your ability to effectively plan for growth.
Latest in Home
WINA to Add Shuttered MSC Ohio Distribution Center
March 20, 2025
QXO Announces Agreement to Acquire Beacon for $11B
March 20, 2025
Martin Supply Adds Kentucky Distribution Hub
March 19, 2025