Registration Now Open For NAW's Wholesale Distributor Course

The three‐and‐one‐half‐day course combines classroom instruction, small‐group discussions, and computer laboratories, all centered on a specially designed wholesale distribution industry case study.

Registration Is Now Open For NAW’S 2012 Wholesale Distribution Manager's Course

Registration is now open and the train will soon leave the station for NAW’s flagship classroom educational course — the Wholesale Distribution Manager’s Course (WDMC), June 18–22, 2012, at The Ohio State University in Columbus, Ohio. Distributors will save $200 when they register now at the early‐bird discount. Additional special discounts apply to companies that send groups. Full details and how to register are available at http://www.naw.org/wdmc12.

Networking with wholesale distribution industry peers from different product lines of trade is one of the greatest benefits of attending the WDMC. The three‐and‐one‐half‐day course combines classroom instruction, small‐group discussions, and computer laboratories, all centered on a specially designed wholesale distribution industry case study.

At the conclusion of last year’s course, David White, Sales and Marketing Manager at Tri West Ltd, said, “This was a great week of education. It was the most effective training I have ever
received relating to wholesale distribution.” From Monday evening through Friday mid‐day, dozens of distribution managers will take a comprehensive look across the entire wholesale distribution business and cover all major functional areas, including:

• Sales Management
• Value‐Added Services
• Market‐Focused Planning
• Financial Management and Control
• Human Resources Management and Teamwork
• Supply Chain Management.

Each day, experienced instructors who are deeply rooted in wholesale distribution will lead classroom discussion. Registrants are assigned to teams, and each evening, the teams gather
for brainstorming. The emphasis of the teamwork is on original and creative idea generation and real‐world problem solving is the ultimate goal. The course concludes with each team presenting its remedies for a troubled distribution company to participants and the faculty. By the end of the course, all participants will learn specific ways to improve company profitability and their own personal performance, too!

The WDMC is ideal for distributor personnel responsible for a branch, region, area, division, territory, or functional area of the business. Companies of all sizes are represented at the
course. Personnel from companies under $5 million in sales to more than $1 billion attended last year.

Distributors with these job levels and functions will benefit greatly by participating in this course:

Job Levels:
Manager
General Manager
Branch Manager
Director
Supervisor
Vice President
Regional Vice President
President*
*Presidents of wholesale distribution companies with sales up to $250 million are encouraged
to attend the WDMC. Presidents and Chief Executive Officers of larger distribution companies
are encouraged to enroll personnel with the job levels named above.

Job Functions:
Sales
Marketing
Operations
Finance (Chief Financial Officer/Controller)
Purchasing
Logistics
Warehouse/Inventory
Human Resources/Training

Each year WDMC participants tell us about the synergy generated among co‐workers who attend together from a company. Co‐workers become teammates and they return to work notonly with the same playbook, but also with a shared enthusiasm to implement the business strategies they have learned. That’s a key ingredient for creating a winning company. Registrants are housed at the University’s four‐star hotel, The Blackwell. Classroom work takes place at the University’s technologically advanced and comfortable facilities, which are part of the hotel complex.

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