Three steps to reduce unproductive stock

With products from multiple vendors—thousands of SKUs to manage, track, replenish, and analyze—a lot of distributors find themselves trapped in a cycle of manually updating data in spite of additional technological tools at their disposal. Distributors often have no choice but to spend more time addressing daily issues than refining their inventory mix. Many still rely on gut instinct instead of system data to get them through the day—in spite of time-consuming manual processes.

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Optimizing Inventory in Your Distribution Business Three steps to reduce unproductive stock Epicor White Paper Optimizing Inventory in Your Distribution Business 1 Introduction If you’re like other distributors Epicor works with on a daily basis, you’re likely facing a barrage of challenges—not the least of which is managing a complex inventory system. With products from multiple vendors—thousands of SKUs to manage, track, replenish, and analyze—a lot of distributors find themselves trapped in a cycle of manually updating data in spite of additional technological tools at their disposal. In order to stay operational, Epicor has found that distributors often have no choice but to spend more time addressing daily issues than refining their inventory mix. Many still rely on gut instinct instead of system data to get them through the day—in spite of time-consuming manual processes. Industry averages show that dead inventory accounts for anywhere from 10 percent to 30 percent of distributors’ inventory. Even using a conservative level of 10 percent, for every $500,000 in inventory, it’s a good possibility that $50,000 is dead. Many companies regard this issue as simply the nature of doing business, but carrying unprofitable inventory may be costing you more than you think. There are other aspects to consider that add to the cost of carrying inventory—including storage, labor, utilities, and insurance—that can range from 20 percent to 30 percent of the cost of inventory. That’s another $10,000 eroding your bottom line on products you’ll never sell. Additionally, you need to consider the impact on customer service of potentially having the wrong product mix. An important first step to better inventory management is to identify and reduce unproductive stock instead of just examining dead or excess inventory. Unproductive stock can include dead inventory, which is inventory that hasn’t sold in a certain number of months; dying inventory, or inventory that is trending towards dead inventory; excess inventory, or having too much of an item; and any other unprofitable items. These items typically do nothing to help the bottom line and—in fact—can be hurting the bottom line. These items cost you in terms of customer service hours, wasted space, and reduced cash flow. Reducing this type of stock and freeing up prime warehouse space will help to reduce those hidden carrying costs and/or shift your inventory investment to the right items. This white paper outlines the ways in which you may improve your balance sheet and operations by reducing unproductive stock. Reducing Unproductive Stocks A solid inventory system backed by data that can help you easily identify your most and least productive items—both in terms of profit and volume—is an integral part of your operations. If you don’t have a ready-made way to identify these items, consider the following three: 1. Determine a metric to use There are several metrics you can use to identify your unproductive items, including: turns, turn and earn, or gross margin return on investment (GMROI)—just to name a few. The differences between these options are illustrated as follows using the generic Item-X, with an annual sales of $100,000, cost of goods sold (COGS) of $80,000, gross margin percentage of 20 percent, and average inventory of $20,000. “Turns” measures the number of times you sell or turn the average inventory. The calculation is COGS divided by the average inventory over a given time period. Another way of looking at turns is the number of opportunities you had at earning margin. Optimizing Inventory in Your Distribution Business 2 For Item-X, with annual COGS of $80,000 and average inventory of $20,000, the number of turns is four— 80,000 Ă· 20,000 = 4. In other words, there were four opportunities to earn margin on the inventory investment. While this information is valuable and it allows you to compare items, it does not take into consideration the margin you actually earned. To factor in margin, consider turn and earn or GMROI. “Turn and earn” helps you balance turns and gross margin. The calculation is number of turns multiplied by the gross margin percentage. Using Item-X as an example, with turns of four and the average gross margin of 20 percent, the calculated turn and earn would be 0.80 (0.20 x 4 = 0.8). This metric takes turns to another level, and enables you to easily compare items with low turns and high margin against items with high turns and low margin. GMROI is similar to turn and earn in that it balances turns and gross margin, but the formula is different. The calculation is gross margin dollars divided by average inventory. Using Item-X again, with gross margin of $20,000—sales less COGS— and average inventory of $20,000, the calculated GMROI would be 1. Both turn and earn and GMROI— which factor in both turns and gross margin—provide the most accurate view of underperforming inventory items. However, turns alone will also allow you to identify underperforming items. Ideally, you’ll have multiple metrics available to analyze inventory, as two items with the same low GMROI or turn and earn can have wildly different reasons for the low mark. 2. Identify underperforming items Now that you have a metric or metrics in place, you can start identifying underperforming items. This can be a combination of science, art, and gut feeling, as the definition of an underperforming item is nebulous. The easiest place to start is by looking for dead stock, but the definition of what is “dead” is always debatable. We would all agree that dead stock is an item with zero sales. The question is, what is the timeframe for zero sales? Is it 3, 6, 9, or even 12 months? An easy way to avoid the debate is to rank items by the time it’s been since the last sale, and focus on items with the oldest sale date. You may consider that items with no sales in 12 months are completely dead, while items with no sales in 6 months are mostly dead. The next step is to identify dying stock. Dying stock is inventory that is still selling but is trending towards dead inventory. It is important to identify dying stock before it becomes dead—otherwise, you could be stuck with large amounts of stock that you need to discount heavily or donate. The trick is finding a dying item at the right time. Typically, you’re looking for an item where the metrics are trending down. The item’s turn and earn could be satisfactory at present, but you need to examine what it’s been in the past. Additionally, you can look at the item’s usage and identify any downward trends. You might even go one step further and try to determine the number of unique customers buying the item. The fewer customers purchasing the item, the more at risk the item is to becoming completely dead. Next, you can look for items with excess inventory. On one hand, you could argue that as long as an item is selling, having too much of it isn’t a problem. However, considering you have limited inventory dollars and space, too much of Item-Y could mean too little of Item-Z. Also, like dead stock, the merit of excess inventory is debatable—exactly how much is too much of an item? It can depend on your purchasing process and whether you use static purchasing methods—like min./ max.—or dynamic purchasing methods—like order point, economy order quantity (EOQ), line point, etc. The trick is to determine the metric that makes sense for your business and avoids creating more work. For instance, some people treat excess stock as any on- hand-balance greater than the order point or minimum. The problem with this method, however, is that every time you eliminate that excess, you fall below order point or minimum and repurchase the item. A better method would be to look for inventory that is greater than maximum, or order point + EOQ, or line point. Lastly, you can look at any other unproductive items—items that aren’t dead, dying, or simply have excess inventory. Many times these are items with low margin that result in low turn and earn or GMROI. The low margin could be completely justified. Maybe it’s a commodity item sold by many competitors that requires a low margin. Maybe it’s an item that’s important to a product line or another product—where not having the item in stock would have a negative impact on sales of other items or customer service. Sometimes, you’ll find it’s a new item where the price was set too low initially and never adjusted. In any case, while these items can be the lowest priority for your examination of underperforming items, they should be periodically reviewed to identify outliers. 3. Identify methods to “fix” underperforming items Once you have identified the underperforming items, you can start working towards fixing those items. How you fix those items will depend on many factors—including whether the item is dead, dying, overstock, or just unprofitable. The best solution with dead stock is to get rid of it as soon as possible. It’s typical for distributors to run a marketing campaign and/ or promotion for dead stock that includes deep discounts. This can be done via a list of promotional items that sales can query from your order entry program, via your website, or About Epicor Epicor Software Corporation drives business growth. We provide flexible, industry-specific software designed to fit the precise needs of our manufacturing, distribution, retail, and service industry customers. More than 45 years of experience with our customers’ unique business processes and operational requirements are built into every solution—in the cloud or on premises. With this deep understanding of your industry, Epicor solutions dramatically improve performance and profitability while easing complexity so you can focus on growth. For more information, connect with Epicor or visit www.epicor.com. Contact us today [email protected] www.epicor.com The contents of this document are for informational purposes only and are subject to change without notice. Epicor Software Corporation makes no guarantee, representations, or warranties with regard to the enclosed information and specifically disclaims, to the full extent of the law, any applicable implied warranties, such as fitness for a particular purpose, merchantability, satisfactory quality, or reasonable skill and care. This document and its contents, including the viewpoints, dates, and functional content expressed herein are believed to be accurate as of its date of publication, July 2018. The usage of any Epicor software shall be pursuant to the applicable end user license agreement, and the performance of any consulting services by Epicor personnel shall be pursuant to applicable standard services terms and conditions. Usage of the solution(s) described in this document with other Epicor software or third-party products may require the purchase of licenses for such other products. Epicor and the Epicor logo are registered trademarks or trademarks of Epicor Software Corporation in the United States, certain other countries and/or the EU. All other trademarks mentioned are the property of their respective owners. Copyright ©2018 Epicor Software Corporation. All rights reserved. Optimizing Inventory in Your Distribution Business even eBay. Another method is to market these items to customers who have purchased them in the past via emails or outbound phone calls. While this is more work, it can be more effective—if a customer bought it once, maybe they’ll buy it again. If these methods don’t work, many distributors resort to donating the items to take the tax break. Once you have dealt with dead stock, you can move on to dying stock. Identifying and addressing a dying item before the entire customer base has moved on to another product is important. As long as there are enough customers still buying the item, you can move it out before it becomes dead. Similar to dead stock, a marketing or promotional campaign can be very effective in selling these items. Like dead and dying items, marketing campaigns and outbound calling are great ways to unload excess stock. Keep in mind that you need to determine why you have too much of these items to help prevent the situation from repeating itself. In some instances, the excess may have resulted from purchasing too much of these items to meet vendor minimums in spite of declining customer demand. For instance, when trying to meet vendor minimums, buyers sometimes buy extra of A-Items. This can result in huge overstocks on top items after just a few purchasing cycles. Ideally, you should look at purchasing as a point in time instead of an order point—the point in time you need to purchase an item. When trying to meet vendor minimums, instead of thinking of buying more of certain items, think instead about your buying needs for tomorrow, the next day, or next week. Determine what items will be at order point or minimum in the near future that you can buy early. Lastly, you can focus on other unproductive items. As previously mentioned, these items often have low gross margin that pulls down the turn and earn and GMROI calculations. For these items, you need to understand if the low margin is appropriate or not. If the former, it’s best to find a way to identify this item in the system to prevent it from consuming your time in future analysis. If the latter, a best practice is to examine and potentially change the item’s pricing structure. Software That Enables Success—and Inventory Optimization In today’s highly competitive marketplace, it’s important for you to optimize your inventory and hone your operations. Inventory management software from Epicor allows you to minimize excess or obsolete inventory and improve cash flow while capturing inventory changes that allow you to make more accurate purchasing decisions. You need a business system that supports the unique processes of a wholesale distributor, and no other software provider can support your needs like Epicor. For more than 45 years, Epicor software solutions have enabled distributors to master their inventory with advanced demand forecasting, lot billing and traceability tools, and more. Visit www.epicor.com/distribution to learn how Epicor ERP solutions can help you grow, thrive, and compete in the ever-changing distribution landscape.
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