SCOTTSDALE, AZ — 360pi, a provider in competitive price intelligence for retailers and brands, and JDA Software announced on Monday a relationship to optimize local pricing recommendations for retailers. This partnership integrates 360pi’s zone-based pricing intelligence for national and private label brands with JDA’s rules-based Strategic Pricing solution, part of JDA’s larger Price and Promotion Management portfolio. JDA’s Strategic Pricing solution converts 360pi’s competitive pricing intelligence into internal pricing rules, which retailers then use to right-price their assortment, helping them efficiently and effectively navigate retail pricing in competitive markets.
“Retailers struggle to define item-level, localized pricing that adheres to corporate brand image and category strategies, leading to lost margin opportunities and damage to brand equity,” said Dan Groneck, vice president of product management at JDA Software. “Integrating JDA’s solutions with 360pi’s zone pricing insights enables our mutual customers to establish and realize localized pricing that delivers increased margins, sales, brand value and customer satisfaction.”
“Stores are local, competitors are regional, and brands are national, while omnichannel shoppers are all three. The challenge for retailers is how to navigate localized market dynamics to convert shoppers, optimize margins and maintain a positive and consistent brand image,” said Alexander Rink, CEO of 360pi. “We are extremely pleased to work with acknowledged retail powerhouse JDA to help retailers effectively navigate the omnichannel landscape to realize increased margins and revenues.”