Eric Sorensen

Director of Multimedia
Ericprofile

Eric Sorensen is the director of multimedia at Industrial Media.

Latest in Home
The Security Breach Podcast
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The Security Breach Podcast
August 12, 2026
I Stock 1497712539 Credit Fizkes
Pushing Through Price Adjustments
August 27, 2026
I Stock 1179919459
RelaDyne Expands Its Footprint in Latin America
August 26, 2026
I Stock 1456127411
BDI Announces Investment by Private Equity Firm Kelso
August 25, 2026
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Jayne Millard and Luis Valls.
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Industrial Distribution's September/October Digital Edition
A (Re)Powered Fastenal fleet vehicle.
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Fastenal to Trial Electrifying Fleets
The Hidden Costs of Standing Still
Sponsor Content
The Hidden Costs of Standing Still
More from Eric Sorensen
The 2026 AI-Powered Financial Analysis Handbook
Sponsored
The 2026 AI-Powered Financial Analysis Handbook
Several actions you can take right now to win with AI.
August 27, 2026
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Educational Resource
Distributors Reveal Biggest Hangups About AI
When "too busy" collides with the cost of doing nothing.
March 5, 2026
Orotn
E-Commerce
How to Make Your Buyers Happier
What’s working, what’s frustrating, and what purchasers wish suppliers understood better.
February 2, 2026
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Educational Resource
Why Your Customers Hate Your Website
B2B e-commerce expert Lance Owide on how distributors can address the issue of experience.
January 28, 2026
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Educational Resource
Slow Traffic: Solving Distributors' Biggest Problem on the Web
What industrial companies need to understand about driving traffic to their websites.
December 22, 2025
Ep117
5 Minutes with ID
Packer Fastener Finds a Local AI Partner
How the Wisconsin distributor plans to deploy advanced tech throughout its operations.
December 16, 2025
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5 Minutes with ID
Q&A: Mythbusting AI for Distributors
The fear of "starting wrong" is hampering opportunities.
November 26, 2025
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Video
BlueVolt is a Connector
One of the biggest problems faced in distribution today is disconnection.
November 20, 2025
Ep114tn
5 Minutes with ID
What Distributors Should Watch for Heading into 2026
ITR Economics' Lauren Saidel-Baker on avoiding pitfalls when planning for next year.
October 28, 2025
Ep113new
5 Minutes with ID
Behind AFC Industrial's New Brands
A visit with the presidents of AFC Tooling and AFC Aerospace & Defense.
October 22, 2025
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Big 50
The 2025 Industrial Distribution Big 50 Countdown: 10-1
Our countdown video reveals this year's 10 largest industrial distributors.
September 25, 2025
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Big 50
The 2025 Industrial Distribution Big 50 Countdown: 30-11
Part 2 of our countdown showcases the middle of the pack.
September 24, 2025
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Big 50
The 2025 Industrial Distribution Big 50 Countdown: 50-31
Part 1 of our annual ranking kicks off with a countdown of the first 20 companies.
September 23, 2025
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Educational Resource
AI in Distribution: Beyond the Buzz, Part 2
September 17, 2025
Ep107 V2
5 Minutes with ID
Q&A: Does Your ERP Actually Support Your Business Plan?
One-size-fits-all is a myth.
September 9, 2025