How to Make Your Buyers Happier

What’s working, what’s frustrating, and what purchasers wish suppliers understood better.

Oro Commerce recently embarked on a comprehensive study, surveying B2B buyers across various industries in order to learn more about their preferences for digital purchasing channels, personalization capabilities, product information requirements, and more.

Today we are joined by Aaron Sheehan, Head of Product marketing and strategic partnerships for Oro Commerce for a deeper dive on that report, as well as to discuss larger trends and how brands can create a better digital commerce experience.

Download your copy of the Oro Commerce report: B2B Buyer Perspectives on the Future of Online Purchasing.

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