Global B2B ecommerce sales are estimated to have exceeded $32 trillion in 2025, and industrial distributors are - of course - anxious to get their piece of the pie.
In our latest report on e-commerce trends, we surveyed subscribers of Industrial Distribution to understand their goals and, also, their challenges.
For many, online growth is certainly a key objective.
And while some distribution businesses have effective programs underway, it’s been much harder for others – leaving them in the position of having to make up ground in an already competitive landscape.
To kick off our series on e-commerce, we spoke with Bob DeStefano – the founder of SVM Industrial Marketing. Bob believes that strategies for driving e-commerce traffic have changed dramatically.
