Haggard & Stocking Earns Rayovac Outstanding Distributor Award

Haggard & Stocking sells a variety of Rayovac products including flashlights, headlights and batteries. 2013 is the first year Haggard & Stocking has focused on capturing battery sales from their customers, and based on acquired sales data, this decision has paid off.

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Madison, WI – Rayovac®, a worldwide leader in battery power and innovation has awarded the Rayovac Industrial Outstanding Distributor Award to Haggard and Stocking for their third quarter which ended June 30th, 2013.

A reputable company in the realm of distribution, Haggard & Stocking enjoys a fruitful business relationship with a number of vendors nationwide. Their company philosophy has always been a commitment to providing quality service to their customers, employees, vendors, and communities in which they operate. Witnessing this philosophy first-hand, Rayovac has awarded Haggard & Stocking the title of top industrial distributor, further recognizing their commitment to excellence.

Haggard & Stocking sells a variety of Rayovac products including flashlights, headlights and batteries. 2013 is the first year Haggard & Stocking has focused on capturing battery sales from their customers, and based on acquired sales data, this decision has paid off. Crowning a winner of this distinguished award is no easy task. Since the beginning of the previous quarter, Haggard & Stocking has raised the bar in terms of distributing performance and overall professionalism.

Haggard & Stocking has enjoyed an excellent quarter and year thus far with Rayovac product sales. According to recently collected data, their distribution sales have increased exponentially. To top that, Haggard & Stocking’s sales for the current fiscal year have already exceeded sales from the previous fiscal year. In fact, when this fiscal year was only half complete, Haggard & Stocking had already increased their sales over last year by 35%. A contributing factor to the appreciable increase in sales was the addition of 3 new Rayovac lights to the Haggard & Stocking product line (DIY3AAA-B, SE4W3CA, RNHL3AAA-B). Credit is also due to the Haggard & Stocking outside sales team. The sales team successfully utilized custom flyers to capture additional battery and light sales in the field. As a result, Haggard & Stocking has increased their lights and alkaline battery sales over last year.

“For a distribution partnership to be successful, more is required than just an increase in sales,” said Kim Olson, Rayovac Division Vice President, Industrial, Government and OEM Sales. “When tasked with the distribution of Rayovac products, Haggard & Stocking went above and beyond the call of duty by providing both an increase in sales and exceptional customer service.”

 

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