Muskegon, MI -- Reid Supply Company, a Michigan-based global distributor of industrial products, announces their first full-line catalog printed completely on Sustainable Forestry Initiative (SFI) Inc paper.
“We’ve made some very significant changes to our catalog this year, including the use of SFI paper and environmentally friendly Enviroink,” says Greg Palmer, Director of Marketing at Reid Supply. “These changes help us protect our water quality, biodiversity, wildlife habitats and some animal species at risk. Plus they strengthen best management practices to address Forests with Exceptional Conservation Value when working directly with family forest landowners”
The paper selection includes unique fiber sourcing requirements to promote responsible forest management on all forest lands in North America. By using SFI paper and Enviroink™, Reid Supply leads the industrial distribution industry in sustainable catalog production.
Among other things, the new SFI 2010-2014 Standard, the result of an extensive 18-month public review, includes revisions that:
- Improve conservation of biodiversity in North America and offshore, and address emerging issues such as climate change and bioenergy.
- Strengthen unique SFI fiber sourcing requirements, which broaden the practice of sustainable forestry in North America and avoid unwanted offshore sources.
- Complement SFI activities aimed at avoiding controversial or illegal offshore fiber sources, and embrace Lacey Act amendments to prevent illegal logging.
- Expand requirements for logger training and support for trained loggers and certified logger programs. Since 1995, more than 117,000 loggers have received training through SFI-supported programs.
“The new standard was enriched by the views and expertise of many people, and offers a solid foundation as we build new partnerships and look for more ways to promote sustainable forest practices,” said Kathy Abusow, president and CEO of non-profit SFI Inc.
The catalog is printed in full color with color-coding of the following categories:
- Knobs, Handles and Hand Wheels
- Clamps and Workholding
- Tooling Components
- Fasteners and Hardware
- Leveling Devices and Vibration Control
- Material Handling
- Bearings and Power Transmission
- Metalworking
- Tools, Maintenance and Shop Supplies
- Pneumatics and Hydraulics
- Structural Systems
- Safety
Other improvements made to this year’s catalog include: row shading, which makes it easier to keep your place on the page; item numbers next to the price; new photography and line drawings, to better represent the product lines; and discounts noted on applicable pages and inside the back cover.
According to Reid Supply Company’s President, John Carrier, schools and colleges might be interested in the catalog and website as educational tools.
“This new catalog and our website, ReidSupply.com, are so well organized that they can actually be used in engineering and technical education programs,” says Carrier. “Students can get a very good picture of what products are available to help them as they plan, design and build production equipment in their future workplace. And with free CAD drawings for most of the industrial products in the catalog, students can see and build with Reid products.”
Not only does Reid Supply offer industrial products, they also have free CAD drawings of over 90% of the industrial parts in the Reid Supply catalog at ReidSupply.com. They have also invested in new data management tools which have helped to refine and streamline the look and feel of the catalog. According to Palmer, there are more changes in store for the company’s website.
“We are constantly striving to give the customer exactly what they want,” says Palmer. “Our team is always checking with customers to make sure that our publications and website continues to grow with their needs. These are organic marketing tools and we make sure that they grow and adapt to our customers’ needs.”
With nearly 900 pages of industrial products for industries including: manufacturing; CAD and engineering; transportation construction; food processing; packaging; oil, gas and alternative energy; government; aerospace; medical; motorsports and many others, Reid Supply has many of the products that industrial customers need.
“Reid Supply Company is real people doing really great work for our customers, order after order,” says Carrier.
