Industry Insider: Acquity On The Impact Of The E-Marketplace, Pt. 2

In the follow-up segment to last week's discussion, Bob Barr of Acquity Group reviews the three dimensions e-marketplaces bring to industrial distribution online, outlining key questions businesses should ask themselves about their own value proposition.

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In the follow-up segment to last week's discussion, Bob Barr of Acquity Group discusses how B2C outfits are influencing B2B purchasing habits, especially with Millennial business buyers.

View Acquity Group’s annual State of B2B Procurement study here

Free Whitepaper: The State of B2B E-Commerce

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