Applico Gamut

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Jun 5th, 2017

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The Brainstorm: Customer Journey Mapping Essential to E-commerce Success

If your visitors don't find what they are looking for in a timely manner, it's very unlikely that you will ever win them as a customer.

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Teaching Manufacturers How to Fish

Helping manufacturers understand e-commerce.

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The Brainstorm: Why Companies Struggle to Identify Their Ideal Customer Profile

Why identifying your ideal customer profile (ICP) is foundational to the success of your e-commerce efforts.

Amazon Business Oeirh

Forecast: Amazon Business' 2021 Sales Will Top $27 Billion

And eMarketer estimates that Amazon's B2B marketplace will more than double that figure by 2025.

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The Brainstorm: Successful E-Commerce Discount Strategies

For promotions to work, you need a discounting strategy that meets your sales objectives and turns the inventory at the right pace without obsolete products.

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The Brainstorm: How to Improve Conversion Rate

And how that results in increased sales.

About 300 participants attended AD's 5th annual eCommerce summit.

Recapping AD's 2021 eCommerce Summit

About 300 participants gathered for the in-person event, which spoke to a new trend among distributor members: more companies ready to harness next-level tools and accelerate their growth.

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The Brainstorm: SEO Strategies

How to plan for SEO strategies to increase traffic and boost conversion on your site.

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The Brainstorm: E-Commerce Planning Budget

Building a thriving online business is a long-term strategy.

Amazon has been the recipient of lawsuits over the years regarding such products but claims the sellers are the ones responsible.

Amazon Will Pay Customers Injured by Sellers' Products

It will pay valid claims of up to $1,000.

Amazon Sellers Beg Customers to Remove Negative Reviews

What they're doing violates Amazon's rules.

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The Brainstorm: Shopping Cart Issues

No one likes surprises.