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How does your garden grow? Distributors' growth strategies

From IPOs to new store openings, distributors are extending their reach nationally and around the world

By Brad Perriello, Associate Editor -- Industrial Distribution, 5/1/2007

It may not have topped the financial pages in the United States, but last month's IPO by Rexel was big news in Europe. The French electrical distributor put more than 61.5 million shares of its stock up for sale on Paris' Euronext stock exchange April 5.

When twice as many institutional and retail investors than expected lined up to buy the shares, Rexel walked away with a cool $1.34 billion.

It's the latest IPO in the distribution arena. Interline Brands went public in late 2004 with a $200 million offering, and PVF distributor Edgen Murray is planning its own offering later this year.

Going public is only one avenue distributors are exploring for growth. Some companies are accepting capital investment by private equity firms, others pursue acquisitions, and still others prefer the more traditional organic approach of opening new locations.

The wholesale sector has become increasingly popular with private equity firms; take PVF distributor McJunkin Corp., which sold an undisclosed stake to Goldman Sachs last year.

A private equity infusion of capital gives companies like McJunkin a much stronger base for acquisitions or other expansion moves, says John Carte, McJunkin's general manager for supply management.

“Goldman views McJunkin as an excellent platform for growth opportunities, focusing on our core market segments,” Carte notes. “[The deal] allows us to have a larger supply of capital to continue [growing].”

A number of other private equity shops have entered the distribution space. In March, the Carlyle Group announced plans to buy Goodyear Tire & Rubber Co.'s Engineered Products division for nearly $1.5 billion in cash, and Strategic Distribution Inc. became a private company after a $30 million merger with Project Eagle Holding Corp. and Project Eagle Merger Corp., each a Platinum Equity portfolio company.

Code Hennessy & Simmons bought a stake in water and sewer products distributor Mainline Supply Co. from PNC Equity Management in February, and in January Industrial Controls Distributors was sold by FdG Associates to an affiliate of New York-based AEA Investors.

The biggest equity player in distribution, however, may be Apollo Management, which spent $1.25 million on Jacuzzi Brands Inc. in February before selling Jacuzzi's Zurn Plumbing Products Group for roughly $942 million in cash to Rexnord Corp.—which Apollo picked up last year for more than $1.8 billion.

Apollo also bought a stake in Bradco Supply in January, and last year bought General Electric Co.'s GE Advanced Materials division, renaming it Momentive Performance Materials.

The Home Depot's wholesale distribution arm, HD Supply, exemplifies the advantage of another vehicle for growth: acquisitions. Through an aggressive and rapid series of purchases over the last two years, HD Supply has become a major player in distribution. The company ranked fifth on INDUSTRIAL DISTRIBUTION's 2006 Big 50 distributors list, with 2005 revenues of more than $4 billion. That number tripled to $12 billion last year.

Another company growing by acquisition is Airgas Inc., which sells industrial gases, welding equipment and safety supplies nationwide. Airgas has made more than 350 acquisitions since 1982, growing sales from $3 million to more than $3 billion in that time.

Then there's the Fastenal Co., where growth means geographic expansion through the opening of new locations. The fastener distributor opened 245 stores last year, 222 stores in 2005, and 219 in 2004—and expects to open between 260 and 360 this year.

Growth also means new locations for W.W. Grainger Inc., which opened 43 new locations, relocated 26 and expanded 49 in 2006 as part of its nationwide branch expansion plan begun in 2004.

Grainger expects to spend as much as $80 million on the plan this year, including its strategy to grow in the New York, New Jersey and Connecticut tri-state area, which the company announced in March. Grainger plans to open roughly five new facilities, relocate others and expand some existing stores in the region, growing its distribution network there by about 40 percent.

Grainger has already expanded its reach in 20 markets nationwide, and added 23,000 items to its catalog earlier this year.

But no matter which growth vehicle a distributor decides to employ, one thing is indisputable—they all work. Distribution is growing by leaps and bounds, as evidenced by the companies on Industrial Distribution'sBig 50 list. During fiscal 2006, those firms had total sales of more than $83 billion—a nearly 20 percent increase over the $70 billion logged in fiscal 2005.

 

Considering all the options

Distributors and the ways they grow

IPOs

• French electrical distributor Rexel reaps $1.34 billion on the sale of 61 million shares

Interline Brands' 2004 IPO garners $200 million

• PVF distributor Edgen Murray plans an IPO later this year

Private equity

Goldman Sachs buys a “significant” stake in McJunkin Corp.

Carlyle Group spends $1.5 billion on Goodyear Tire & Rubber Co.'s Engineered Products division

Strategic Distribution Inc. goes private in a $30 million merger with Platinum Equity

Code Hennessy & Simmons buys a piece of Mainline Supply Co. from PNC Equity Management

Industrial Controls Distributors is sold by FdG Associates to AEA Investors

Apollo Management buys Rexnord Corp. from Carlyle; later spends $1.25 million on Jacuzzi Brands Inc., then gets $942 million for Jacuzzi's Zurn Plumbing Products Group from Rexnord

Apollo also buys a stake in Bradco Supply, and turns General Electric Co.'s GE Advanced Materials division into Momentive Performance Materials

Acquisitions

HD Supply goes from zero to $12 billion in sales in two years

Airgas Inc. buys more than 350 companies since 1982

New locations

Fastenal Co. opens an average of 228 new stores a year over the last three years

W.W. Grainger Inc. opens 43 new locations, relocates 26 and expands 49 in 2006

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