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Training is a top priority

Al Tuttle, Associate Editor -- Industrial Distribution, 3/1/2003

The Fluid Power Distributors Assn., The Fluid Power Society and the National Fluid Power Assn. share many common goals. One is to recruit and train individuals for sales and engineering careers in the industry.

According to FPDA executive director Kathy DeMarco, training in fluid power and motion control products has two far-reaching goals: to enable youngsters to become excited about the dynamics of mechanical movement and to train older students and professionals about new technologies and new uses for typical products.

"The young person who gets excited about the potential of fluid power could become tomorrow's customer or sales professional," DeMarco said.

The FIRST Robotics Competition, a yearly contest among high school students, teachers and fluid power advisors, draws over 600 teams from around the country. It is one of the best sources in the nation for getting young people interested in motion control, DeMarco said.

She added that the National Fluid Power Assn., a group of component and machine manufacturers, puts strong emphasis on continuing education and training. Seminars are held throughout the year, she said. NFPA lists 14 universities with fluid power educational programs, and lists a dozen or more seminars per month on a variety of topics. According to Clayton Fryer, education vice president for the Fluid Power Society, educational opportunities have become more available in the last 10 years. While some formal, two-year college programs have been reduced or eliminated, more "personalized, self-paced training is utilized."

More manufacturers are providing training to distributor salespeople by bringing hands-on presentations to distributors, rather than expecting people to travel to the manufacturers' sites, Fryer said.

"I believe manufacturers have a vested interest in training distributor salespeople, but the responsibility is not solely the manufacturers'," he said.

As a result of the reduction in college classes, distributors and their suppliers are trying to set up training programs to provide technical and product skills. The Fluid Power Society offers over a dozen certificate categories for educational achievement. Certification is an important criterion for professional evaluation, Fryer said.

"Certification by the Fluid Power Society is helping to verify and establish the training and skill base," Fryer said. Constant training is required because many products have a short technical life and are replaced with more complex items as they become available. Distributor salespeople, who are well trained and, more importantly, continually updated about new products, are more likely to "stay with a distributor organization over the long haul," Fryer said.

They are also more likely to generate more sales on new products at existing accounts, he said. But, manufacturers and distributors are having difficulty funding training sessions.

"Unfortunately, the training budget is often one of the first cuts made in tough times and the last reinstated in good times," he said.

Northeast Coastal (figures in millions)
Paper Mills24.1
Excavation Work11.2
Highway & Street Construction10.1
Cutlery8.2
Aircraft Engines & Engine Parts6.5

Mid-Atlantic (figures in millions)
Highway & Street Construction24.9
Paper Mills24.1
Excavation Work17.5
Blast Furnaces & Steel Mills15.7
Nonresidential Construction 15.5

South-Atlantic (figures in millions)
Highway & Street Construction54.3
Paper Mills42.2
Concrete Work36.5
Water Sewer & Utility Lines35.0
Heavy Construction30.3

Southeast Central (figures in millions)
Sawmills & Planing Mills General21.7
Paper Mills21.0
Highway & Street Construction19.0
Motor Vehicle Parts & Accessories11.3
Motor Vehicles & Car Bodies9.6

Northeast Central (figures in millions)
Motor Vehicle Parts & Accessories64.8
Paper Mills50.1
Motor Vehicles & Car Bodies44.5
Automotive Stampings39.6
Concrete Work32.3

Northwest Central (figures in millions)
Highway & Street Construction20.2
Concrete Work16.5
Paper Coated & Laminated 15.4
Excavation Work11.5
Farm Machinery & Equipment10.7

Southwest Central (figures in millions)
Heavy Construction37.0
Highway & Street Construction30.2
Water Sewer & Utility Lines25.0
Concrete Work23.0
Nonresidential Construction 15.3

Mountain States (figures in millions)
Highway & Street Construction23.1
Concrete Work22.0
Water Sewer & Utility Lines13.6
Heavy Construction 13.4
Excavation Work13.3

Pacific Coast (figures in millions)
Sawmills & Planing Mills General30.9
Concrete Work28.8
Highway & Street Construction27.2
Heavy Construction19.6
Water Sewer & Utility Lines17.5

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