MRO Software launches enterprise catalog management
Staff -- Industrial Distribution, 1/1/2002
Bedford, Mass.—MRO Software has added its existing software solutions through the acquisition of Collego Corp. MRO Software is now distributing Collego™ Catalog Manager™, a complete enterprise software application for industrial applications. The company claims Catalog Manager allows sales and marketing staff to expand sales efforts, reduce costs and speed time to market.
On-line catalogs are becoming essential to industrial suppliers' marketing efforts. To effectively manage the process, the content needs to be accurate, searchable, managed from a central repository, and function in a variety of destinations and applications. The cost and complexity of electronic catalog data management has been a barrier to effective e-commerce.
















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